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Economic and Social Sustainability in Tourism (5 op)

Toteutuksen tunnus: PR10002-3002

Toteutuksen perustiedot


Ilmoittautumisaika

01.10.2022 - 13.03.2023

Ajoitus

13.03.2023 - 19.05.2023

Opintopistemäärä

5 op

Toteutustapa

Lähiopetus

Toimipiste

Wärtsilä-kampus Karjalankatu 3 (WÄR)

Opetuskielet

  • Englanti

Paikat

20 - 60

Koulutus

  • Matkailun koulutus

Opettaja

  • Teppo Tarnanen
  • Keijo Koskinen

Vastuuopettaja

Teppo Tarnanen

Ryhmät

  • TOP22_23
    Täydentävän osaamisen opintojen ryhmä lv 2022-2023

Tavoitteet

The student 
* understands the importance and dimensions of corporate social responsibility
* understands the main factors affecting profitability in a tourism SME
* is able to analyse the profitability and social responsibility of a tourism SME and suggest recommendations for improvement

Sisältö

Business environment analysis (external analysis), including corporate social responsibility in tourism context.
Factors affecting profitability (internal analysis)
Cost-volume-profit analysis
Link between productivity and profitability
Seasonal variations as a challenge for business
Analysis of a predefined tourism business case

Opetusmenetelmät

Content:
Business environment analysis (external analysis), including corporate social responsibility in tourism context.
Factors affecting profitability (internal analysis)
Cost-volume-profit analysis
Link between productivity and profitability
Seasonal variations as a challenge for business
Analysis of a predefined tourism business case

Objectives:
The student 
* understands the importance and dimensions of corporate social responsibility
* understands the main factors affecting profitability in a tourism SME
* is able to analyse the profitability and social responsibility of a tourism SME and suggest recommendations for improvement

Pedagogical arrangements:
Contact teaching
Online lessons
Working independently and in groups

NB! The course includes an excursion to target companies.

Arviointiasteikko

H-5