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Productisation and Marketing of Tourism Services 2 (5 cr)

Code: LUT6024-3001

General information


Enrollment

01.10.2021 - 31.10.2021

Timing

10.01.2022 - 29.05.2022

Number of ECTS credits allocated

5 op

RDI portion

3 op

Mode of delivery

Contact teaching

Unit

Restonomikoulutus (PR)

Campus

Wärtsilä Campus Karjalankatu 3

Teaching languages

  • Finnish

Seats

20 - 60

Degree programmes

  • Degree Programme in Tourism and Hospitality Management

Teachers

  • Raija Ruusunen
  • Tuija Kainulainen

Teacher in charge

Tarja Kupiainen

Groups

  • LUTNS20
    Hospitality Management (BA), Tourism and Catering, Full-time Studies, Fall, 2020

Objective

-

Content

Experientiality. Tourism services connected in nature and cultural environment. Event production, tourism product development, project management, intercultural communication, working in multi-expert context.

Materials

Allen, J., O'Toole, W. McDonnel, I. & Harris, R. 2011. Festival and Special Event Management.

Teaching methods

Experientiality. Tourism services connected in nature and cultural environment. Event production, tourism product development, project management, intercultural communication, working in multi-expert context.

Evaluation scale

H-5